BBA
International
Marketing
+CIM
BBA International Marketing
UGC Entitled | NAAC Accredited | Online | Integrated with
BBA International Marketing from Jain (Deemed – to – be University) is recognised by the Chartered Institute of Marketing (CIM); offers global exposure that will lead to a career with advanced skills and knowledge in the areas of international business strategy, management, conventional & digital marketing including brand, technology, and the business processes which are required for both the public as well as the private organizations to function effectively in today’s global marketplace. The Programme allows the students to access CIM Associate Membership after the completion.
The curriculum provides students with a comprehensive foundation to comprehend international trade, policies, markets, organizational structure, and finances across several aspects of the international marketing sector. It helps them to understand how intricate growing economies interconnect enterprises globally.
UGC Entitled | NAAC Accredited | Recognized by CIM | Online Session
BBA
International Marketing
UGC Entitled | NAAC Accredited
Recognized by CIM | Online Session
BBA International Marketing from Jain (Deemed – to – be University) is recognised by the Chartered Institute of Marketing (CIM); offers global exposure that will lead to a career with advanced skills and knowledge in the areas of international business strategy, management, conventional & digital marketing including brand, technology, and the business processes which are required for both the public as well as the private organizations to function effectively in today’s global marketplace. The Programme allows the students to access CIM Associate Membership after the completion.
The curriculum provides students with a comprehensive foundation to comprehend international trade, policies, markets, organizational structure, and finances across several aspects of the international marketing sector. It helps them to understand how intricate growing economies interconnect enterprises globally.
Why CIM?
The CIM is the leading Global Professional Body for Marketing with some 50,000 members worldwide. First established in 1911, it has for almost a century defined the marketing standards that operate in the UK and is the global champion of best marketing practice.
The CIM exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners, enabling them to deliver exceptional results for their organisations.
CIM offers membership, qualifications and training to marketing professionals around the world. With members and branches around the world, the CIM continues to raise the status of marketing to a more professional and strategic level around the world.
CIM strives for business leaders and opinion formers to recognise the positive contribution professional marketing can bring to their organisations, the economy and wider society. It supports, develop and represent marketers, organisations and the profession all over the world. The Chartered Marketer status of CIM recognises a marketer’s commitment to staying current and abiding by a professional Code of Conduct.
PROGRAMME
ADVANTAGES
UGC Entitled
Online Degree
Recognized by CIM
Placement Support
Why BBA
International Marketing + CIM
- Globally Recognised CIM Associate Membership and Pathway to Progress to the Chartered Marketer.
- Aids in developing a strong foundation on various aspects of International Marketing Practices.
- Provides access to a range of benefits across 4Cs: Career, Capability, Community, and Content.
- Offers various professionally recognized marketing and digital marketing core skills designed especially for modern marketers.
- Provides students a blend of marketing and management courses.
- The marketing content maps against unique Professional Marketing Competencies; a framework of skills and behaviours to be followed by modern-day professional marketers.
Programme Insights
Dual Qualification
Access to CIM Qualifications with Exemptions.
Global Designation
Access to CIM Associate Membership and Progression Pathway to the Chartered Marketer.
Hands-On Case Studies
Experiential learning from real time case studies.
Online Mentorship
Weekend online mentoring sessions from industry experts.Specialization Highlights
- All P-Level courses including Essentials and all the Options (P1 to P6) are also incorporated into the curriculum
- More than 7400 ACCA Approved Employers worldwide
- A blend of accounting, finance, and management courses
- Industry designed curriculum that delivers technical excellence and supplements professional skills
- A host of Skill Enhancement and Ability Enhancement Courses in addition to Core Courses
Earn an Online Degree from
Ranked among the top Universities in India, considered a cerebral destination for students across the world and Bangalore in particular, for its illustrious history of developing talent, Jain (Deemed-to-be University) is a hub for learning in every sense of the word
The University which is based in Bangalore – the Silicon Valley of India, offers a conducive environment for learning, be it academically or extracurricular activities. Known for its emphasis on education, entrepreneurship, research and sports, Jain (Deemed-to-be University) has some of the best minds in the educational and research fields, and centres that inspire entrepreneurship and ground-breaking work to simplify and manage life better.
What makes Jain (Deemed-to-be University) different is its outlook towards life, its values and beliefs. Its ever-evolving and open-minded system and quest for continued success and resilience, has made it one of the top Universities in India.
Innovative Learning
- Integrated Curriculum in International Marketing.
- International Accreditation from CIM.
- Industry-Centric Microlearning Specializations.
- Advanced Certification in International Marketing from ISDC Learning.
Learn from Industry Experts
- Learn from the Best in their Domain Industry Experts.
- Hands-On Real-Time Case Studies.
- Experience Live, Interactive & End to End Learning Solutions and Resources.
Career Assistance
- Choose career from over 2000+ placement partners.
- Assistance in Resume Creation & Soft Skill Development.
- Mock Interviews & Industry-Based Workshops.
Rankings & Recognitions
#6 Among
Private University in India
India Today
Authorized Partner for
SII Programme
JAIN (Deemed-to-be University) is an authorized partner for “Study in India” programme
Ranked 91 - 95
by QS World Rankings
Ranked 91 – 95 among the top Indian Universities
Awarded 5 Stars
by KSURF
Awarded 5 stars in the Young Universities category
NIRF
Ranking
JAIN (Deemed-to-be University) Ranked among the Top 100 Universities in India
- UGC Entitled Online Degree Programmes.
- NAAC ‘A+’ Graded University with Graded Autonomy.
- Top Ranked University in India – NIRF & QS World Rankings
- Innovative Programmes Accredited by Global Professional Bodies.
- Programme Delivery follows the prescribed four quadrants approach from UGC.
- Option to Select a Wide Range of Cross-functional and Open Elective Courses.
- Top Notch Curriculum designed in Consultation with Industry.
- International Exposure with learners and Instructors from across the world.
- Access to 16000+ Courses on LinkedIn Learning from Global Instructors.
- High Quality Global Education at Affordable Fees.
- 60+ Specializations.
- Global Accredited Bodies.
- Online Live Sessions on Weekends.
- Self-Contained and Directed Learning Material to facilitate Independent Learning.
- A Host of Self-Study Activities to drive Continuous Learner Engagement and Rigor.
- Pre-Recorded Multimedia Lectures to Supplement Self Learning Material.
- Experiential Learning through Case Studies, Assignments & Projects.
LinkedIn Learning, the world’s leading digital learning provider, is helping students achieve their skill goals with insights-driven course recommendations and high-quality content as they aim to get ready for their next or first career move.
- High-Quality Content: Learners get free access to over 16,000 courses on LinkedIn Learning and Lynda.com from industry experts. Over 50+ courses are added every week in 7 languages across Technology, Creative & Management domains.
- Personalized Recommendations: Insights-based recommendations based on individual learner profile and the degree they are pursuing.
- Networking: Connect with over 650+ million professionals on LinkedIn and get an opportunity to join common interest groups.
- Job Search: Gain access to thousands of job openings posted on LinkedIn and get relevant job suggestions.
- Confidence and Positive outlook.
- Communication Skills.
- Interpersonal Skills.
- Self and Time management.
- Goal Setting.
- Presentation Skills.
- Positive Attitude.
- Motivation and Self-Esteem.
- Professional Attire.
- Emotional Intelligence.
- Teamwork.
- Managing Stress.
- Leadership.
- Social Skills.
- Conflict Resolution.
- Ownership and Responsibility.
- Creativity and Problem Solving.
- Quantitative Problem Solving.
- Logical Reasoning.
- Verbal Aptitude.
- Business Etiquette.
- Business Networking.
- Resume Building.
- Group Discussion.
- Excel in Interviews.
- Learn Anytime, Anywhere and on Any Device.
- State-of-the-art Learning Management System for a near face-to-face learning experience.
- Online Supervised Discussion Forums to facilitate Group Interaction.
- Continuous Feedback and Analytics to monitor Progress.
- Technology Enabled Online Proctored Examinations.
- Learner-Centered LMS.
- Online Proctored Exams.
- Affordable Fees.
- Dedicated Student Support by Program Managers.
- Career Advancement Services.
- JGI Alumni Connect Services.
- Weekend Classes.
- Continuous Feedback.
- Discussion Forums.
- Two-way Live Sessions.
Programme Structure
- English
- Business Management
- Principles of Marketing
- Marketing Communications
- Fundamentals of Digital Marketing
- Quantitative Techniques For Management
- Marketing Management
- Organization Behaviour & HRM
- Applied Marketing
- Campaigns Planning
- Introduction to Business Analytics
- Communicative English
- Managerial Economics
- Customer Insights
- Digital Marketing Techniques
- Accounting & Finance
- Environmental Science
- Macroeconomics
- Financial Markets & Instruments
- Marketing & Digital Strategy
- Innovation in Marketing
- Entrepreneurship
- Digital Optimization
- Digital Customer Experience
- Resource Management
- Research Methodology
- Personal & Managerial Effectiveness
- Operations Management
- Strategic Management
- Managing Brands
- Information Systems for Business
- Ethics & Values
- Marketing Analytics
* Course matrix subject to change based on emerging industry trends and academic requirements.
Value Added Programmes on LinkedIn Learning
- Business Analytics by Kumaran Ponnambalam
- Business Math by Jim Stice and Kay Stice
- Accounting Foundations: Managerial Accounting by Jim Stice and Kay Stice
- Writing a Business Report by Judy Stainer Williams
- Financial Modelling Foundations by Michael McDonald
Fee Plan
| Semester-wise Fee Plan | Year-wise Fee Plan | Total Programme Fee Plan * | ||||||||||||
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One-time Registration Fee: Rs.2500/- Examination Fees (Per Year): Rs. 3000/- Additional fee payable to Professional body ‘as applicable’ in addition to the University fees. | ||||||||||||||
One-time Registration Fee: Rs.2000/-
Examination Fees (Per Year): Rs. 3000/-
We offer Liqui Loans to students
- Zero Cost EMI
- No Advance EMI
- EMI options available for 6,8 and 10 months
Learning Methodology
Interactive Live Online Audio-Video session from Industry Experts.
Eyes on Learning with High-Quality Multimedia Content.
Two-way live online lectures are scheduled during the weekends. Typically 5 – 8 hours of engagement is planned, the schedule of which is communicated well in advance. Faculty and Subject Matter Experts lead these interactive sessions. A recording of these sessions is hosted on the Learning Management System (LMS) for subsequent reference and practice.
Our LMS platform has been designed to engage and inspire a learner by providing access to all the learning resources including texts, videos, screencasts & lecture recordings; participate in discussion forums; communicate with the faculty and the program team. A leaner has the option to take-up the several quizzes and the MCQs that follow at the end of every unit of the course, track learning progress, submit assignments and much more.
A learner is provided access to an exhaustive tailor-made Self Learning Material (SLM) on the LMS. The SLM will also indicate sources of additional readings and resources available on the internet and on-campus library.
Assessment of performance in all courses is based on two components – Internal Assessment and University Examination conducted online at the end of the Semester.
The Program emphasizes on Experiential Learning that allows learners to apply concepts learnt in the classroom in simulated and real work situations. This is achieved through Simulation Tools, Platforms & Environments.
Carefully chosen real-world cases & assignments are both discussed and used as problem-solving exercises during the Program.
